THE POWER OF AJMASTERMIND IS HARD TO PUT INTO WORDS,
BUT OUR CLIENTS’ RESULTS SPEAK FOR
THEMSELVES

Benjamin Scrace

Benjamin Scrace Real Estate, Chelsea

£400K THIS MONTH ALONE FROM A STANDING START 7 MONTHS AGO!”

“As I write this, we’ve just won a £1.8 million instruction at 1.5% – plus 20% of anything over asking price! It’s the first deal for one of my team members so we’re both absolutely delighted. Personally, I’ve listed over £20 million this month – that’s over £400,000 in completed fees and new listings! And I’ve had a £4.15 million offer on a house in Knightsbridge yesterday – since joining Mastermind it’s been absolutely mental!”

Benjamin Scrace

Benjamin Scrace Real Estate, Chelsea

Pittaway Thompson, Warwickshire

“ZERO TO £290,000 PIPELINE INSIDE OUR FIRST YEAR”

“I dread to think where our business would be without Sam and Phil at Firewave. We joined just a month before launching took some big decisions after our first Mastermind event, which really really paid off! Not just listening to Sam and Phil, but also to the wealth of experience in the room. 

We’ve just celebrated our first birthday and on the eve of that birthday had £290,000 in our overall pipeline, £90,000 of which was under offer or exchanged. In the first year we did £67,000 in completed fees, including our first £2 million house at 1.25% (£25,000 fee) which, before we even turned one, was utterly fabulous. None of that would have happened without Sam and Phil and all the other amazing Masterminders. We couldn’t be more grateful for the help we’ve had so far. Our average fee overall for our first year was £10,000, and is now £16k,000 which is amazing!” 

Olivia Thompson

Pittaway Thompson, Warwickshire

Olivia Thompson

Kirsty Clifford

Clifford Saunt Homes, Cheshire

“SUCCESSFULLY LAUNCHED NEW BRAND IN NEW AREA”

“I have been with the Mastermind for just over a year and it’s very clear from the outset that it’s a hugely successful group of people. As soon as I started with both the strategies and consistency, magic happened. 

After speaking with a few people in the group I decided to change area, brand and attitude towards my business. It’s only early days with the new agency but we implemented the AJ  strategies straight away and we’ve already been out to some great valuations with a combined value of £360,000!

The group are incredible and having them on hand gives me the confidence I need to do what is necessary to grow my business.”

Kirsty Clifford

Clifford Saunt Homes, Cheshire

Tate Rowlands, Flintshire

“DOUBLED FEES INSIDE NINE MONTHS”

“Joining the Mastermind has been the best decision I could have made. When Sam invited me to come along to a ‘Behind the Scenes’ day at AshdownJones, I was in a total estate agency flunk and had decided that it was time for me to take some time out. Attending not only saved me from doing that, but it’s inspired me to do what I love, and MARKET homes – not just churn out fees. 

Since joining nine months ago, our average fee has more than doubled, we are marketing less homes and our fee is now consistently 2% due to the marketing we offer. The sales letters we’ve sent out have resulted in 23 valuations and 8 instructions totalling £62,400 in listed fees and £31,900 in agreed sales so far.

We have also instructed a further 6 homes off the back of our VIP Buyers’ Club (another AJ idea!) with the marketing brochures and styling for sale being the winning formula – making a further £58,000. 

Thank you, Sam and Phil, for all your support, inspiration and guidance – you have changed my mind set for the better and I am loving what I do once more.”

Amy Rowlands

Tate Rowlands, Flintshire

Amy Rowlands

Ian Storey

Storeys of Cheshire

“ON A ROLL, GAINING TRACTION IN A NEW AREA AND CHARGING 2% CONSISTENTLY”

“We joined Sam and Phil’s Mastermind in Covid Lockdown One which now seems like a whole world away! Since starting our company we were always aiming at the mid to higher end of the market, however the Mastermind definitely gave us a huge leg up and helped us to not only cement our position locally, it also helped us to grow into a new area. We are still listing excellent homes in our core area, but also gaining reputation in our new area and selling homes between £750,000-£1,750,000. From the start we have always quoted 2% +VAT (know your worth and all that….), but because of our growth in the higher end, our average fee has now also increased. We feel that our overall marketing mix for clients, in part helped by the AJ group, is unbeatable in the areas we cover. Whatever happens to the market (which we can’t control!!), we are SUPER excited about the future. With anything, you need to actually implement whatever you learn, however if you’re considering joining these guys, I would urge you to do so straight away.”

Ian Storey

Storeys of Cheshire

“TRUST THE PROCESS AND THE RESULTS WILL COME”.
GEORGES VERDIS, LONDON
EXECUTIVE

“TRUST THE PROCESS AND THE RESULTS WILL COME”.
GEORGES VERDIS, LONDON EXECUTIVE

Stowhill Estates, Oxfordshire

“A ROCKET UP THEIR BUSINESS BACKSIDE!”

“We’ve been with Sam and Phil coming up to three years and the results for our business have been phenomenal! The letters in particular have helped us take our business to multiple six figures and we’re on track to do seven figures next year. Plus the support of the amazing community is second to none.

We cannot believe how quickly our business took off right from the start. It’s almost scary how well it has worked for us – it’s like someone has put a rocket up our business backside!”

Lucy and Michael Joerin

Stowhill Estates, Oxfordshire

Lucy and Michael Joerin

Claire Roberts

Rutley Clarke Unique Homes, Yorkshire

“A MONTH’S WORTH OF FEES IN A DAY”

“In the beginning of 2020, I was not in a great place. I’d been running a low-fee franchise for five years and had become a busy fool. I was at the end of my tether, and had even found myself a job. I was ready to quit. 

Something in me told me to carry on, to strive for what I really wanted, which was an agency focused on high-value homes. I joined Sam and Phil in May 2020, and have not looked back since! Within 3 months I’d launched a brand-new agency, Rutley Clarke, with the fantastic help of Sam, Phil and the other Mastermind members. 

The letters have got us into high-value homes that I never thought we stood a chance with. We’ve just had a £15,000 fee day which blew my mind – I wouldn’t have dreamed I’d win that in a month, never mind a day! 

And the Mastermind events are incredible. You come away with so much, not just marketing, but everything you need to run your estate agency.  Sam gave me a little (!) push to recruit someone earlier this year which I’ve now done, and I’m so pleased I did! Using the AJ recruitment process and tools really helped to make it as easy as possible, 

If you’re thinking of joining the Mastermind, I highly recommend you do! I promise you, you’ll never look back.”   

Claire Roberts

Rutley Clarke Unique Homes, Yorkshire

Currans Unique, Chester

“A LIFE-CHANGING DECISION AND 30% OF ALL LISTINGS”

“I absolutely love being part of Sam and Phil’s Mastermind, the support I get from the team for me and my business is incredible. But I also love the Mastermind community, full of similar, like-minded agents – it’s a real family. Over 30% of our property sales over the last year have come from the letters that we get from Sam and Phil, which is absolutely incredible. I always come away with loads of social media ideas and feeling really motivated! So I can’t thank you both and the team enough for everything – it’s been life-changing joining the Mastermind, and I cannot recommend it highly enough!”

Lisa Curran

Currans Unique, Chester

Lisa Curran

Harry Singh

Johals and Fine & Country, Leicestershire

“PHENOMENAL IMPACT ON BUSINESS BOTH IN TEAM PERFORMANCE AND DIRECT MAIL RESULTS”

“The biggest impact of joining Mastermind has been the effect on our team’s performance. We’ve implemented the AJ ‘MDG’ team structure which means everyone is now taking accountability and ownership for their role and results. They’re so much more productive and that means more money!

Plus, the lead generation the Mastermind offers through the ‘Not on market’ and ‘On the market’ letters has been phenomenal. It’s created so many opportunities for my business and has been, and continues to be, the single most profitable marketing campaign we’ve ever run.” 

Harry Singh

Johals and Fine & Country, Leicestershire

WeLocate, Bury

“AN ONGOING EDUCATION”

As an experienced estate agent of 15 years, successful in selling low- to mid-range properties, I’d always wanted to break into the higher end of the market. Looking for guidance on how to do that, I found and followed Sam and Phil, and what they were doing with AshdownJones. I read Sam’s book, which was excellent, and attended a fantastic online webinar. I then took the plunge and came to an event Sam and Phil were hosting, and was blown away. I joined the Mastermind immediately. 

The Mastermind is an ongoing education, and by implementing, everyone gets great results. Just by sending out one email, whilst I was actually in one of the Mastermind events, I got four instructions while still in the room! 

I have grand plans for a new high-end brand, all thanks to what I’ve learned from Sam and Phil, and the other Mastermind members. There’s no way on this earth that I would have had the confidence to go ahead with launching a new brand without the support and guidance of the group. I’m constantly learning from Sam and Phil, and from members I now call friends. 

If you’re thinking of joining, don’t hesitate like I did – do it!”

David Warburton

WeLocate, Bury

David Warburton