The AJ Mastermind is THE PLACE for independent estate agents who are committed to doubling their business in the next 12 months.
We’re genuinely obsessed
with helping estate agency
owners achieve everything
they’re capable of.
Since 2004, Sam has been helping independent estate agents build, grow and scale – profitably – through coaching and masterminds.
In 2017, Phil joined her and launched AshdownJones, the gold standard of estate agents, for high value homes. We now teach the AJ methods to estate agents all over the UK, with challenges that include:
And every other kind of challenge you can think of!
And in that time, we’ve grown AshdownJones to an annual turnover of £950,000 (sales only) and being the number one agent in the Lakes for homes over £1 million. We’ve just branched out into the Yorkshire Dales too, so watch this space!
We’ve done this through our GDR Plan™
Our proprietary GDR
Plan™ (Growth –
Delivery – Results)
helps you create
a beautiful and
profitable cycle of
Our proprietary GDR Plan™ (Growth – Delivery – Results) helps you create a beautiful and profitable cycle of leads, instructions and referrals.
HERE’S HOW IT WORKS
Direct Mail – technical sales letters to targeted homes on a regular and consistent basis
Social Media – keeping you top of mind for your chosen audience, generating referrals and recommendations.
Authority Content – articles and graphics that position you as an industry expert and thought leader.
BESPOKE PROPERTY MARKETING
Styling – making sure all your properties look beautifully ready for photography
Photography – lifestyle, twilight, drone and local images to showcase your homes
Brochures – a magazine-style brochure, beautifully printed, will market your agency more effectively than any glossy corporate could ever do
Referrals – the lifeblood of any agency, referrals from happy clients carry weight and credibility
Social Proof – a sold board outside a premium home in a great location says more about the success of your brand than any amount of marketing can do
Aspirational Brand – all the above steps position your agency as being THE agent for special, high value homes. Success breeds success, and homeowners are attracted to brands that stand for excellence
The biggest difference we see between the people who thrive and those who barely survive is TAKING ACTION to ensure the GDR Plan™ happens seamlessly and continuously.
- A plan for success
- The motivation to implement it
- The support of people who have achieved what you’re aiming for.
And that’s why we created the AJMastermind:
…to help you to create a clear strategy that’s unique to your business, but based on proven systems, and to give you the support you need to implement more quickly and effectively than you ever thought possible.
But be warned…
THE AJMASTERMIND IS EXTREMELY
When you enrol, you will be fully immersed in working with our team for a full 12 months, including:
As you can see, the AJMastermind is very ‘hands-on’. We don’t just teach;, we are implementing the same systems and strategies we show you in our own agency, every day. Not only that, but we share all our results with you too, so you can avoid our mistakes and duplicate our successes.
Over the next 12 months we will work together as a team...
…with the goal of building up your profile as the go-to agent in your area, generating more qualified and high value valuation leads and growing your pipeline – and doing all of that in a way that fits with the lifestyle you really want.